Job Opportunities in United Arab Emirates
September 20, 2024
House Of Slaw Restaurant
Dubai
FULL TIME & OTHER
Head of Marketing and Branding
Job Title:
Head of Marketing and Branding
Location:
United Arab Emirates (UAE)
Company Overview:
We are a dynamic and innovative homegrown company in the UAE, committed to delivering exceptional products/services with a focus on quality, sustainability, and a deep connection to local values. Our brand embodies UAE’s entrepreneurial spirit, and we are seeking a visionary leader to helm our marketing and branding efforts as we scale both locally and internationally.
Job Purpose:
The Head of Marketing and Branding will be responsible for leading the execution of the company’s comprehensive marketing strategy across multiple regions, with a particular focus on the UAE and the broader MENA market. This role will report to senior management and work closely with key stakeholders to support the company's ambitious growth plans, driving brand awareness, market penetration, and overall reputation enhancement.
Main Responsibilities:
Competitive salary + performance-based incentives.
Job Types: Full-time, Permanent
Head of Marketing and Branding
Location:
United Arab Emirates (UAE)
Company Overview:
We are a dynamic and innovative homegrown company in the UAE, committed to delivering exceptional products/services with a focus on quality, sustainability, and a deep connection to local values. Our brand embodies UAE’s entrepreneurial spirit, and we are seeking a visionary leader to helm our marketing and branding efforts as we scale both locally and internationally.
Job Purpose:
The Head of Marketing and Branding will be responsible for leading the execution of the company’s comprehensive marketing strategy across multiple regions, with a particular focus on the UAE and the broader MENA market. This role will report to senior management and work closely with key stakeholders to support the company's ambitious growth plans, driving brand awareness, market penetration, and overall reputation enhancement.
Main Responsibilities:
- Strategic Planning & Execution:
- Develop and implement an actionable marketing strategy and plan aligned with the company's long-term business objectives.
- Collaborate with partners, directors, and other departments to ensure a unified understanding of ongoing marketing projects and future initiatives.
- Define and execute marketing campaigns that improve the company’s brand recognition, market profile, and overall reputation.
- Brand Strategy & Development:
- Ensure consistent messaging and branding across all channels, reinforcing the company's values and market position.
- Oversee the development of marketing materials (brochures, capability statements, etc.) that promote the firm’s products and services.
- Marketing Campaigns:
- Lead the development of creative marketing campaigns tailored to different market segments across the UAE and MENA region.
- Measure campaign success through clear KPIs and analytics, adapting strategies based on performance metrics.
- Analyze and understand market demand, industry trends, and consumer behavior to stay ahead of competitors.
- Partnerships & Stakeholder Management:
- Work closely with key stakeholders on securing strategic partnerships, such as joint ventures or collaborations with government bodies (e.g., events with ministries).
- Manage relationships with external agencies, vendors, and other partners to execute marketing and branding initiatives.
- Digital Marketing & Online Presence:
- Develop and lead a progressive digital marketing strategy in collaboration with the Digital Marketing Manager, encompassing social media, SEO/SEM, email campaigns, and online advertising.
- Monitor online presence and engagement, ensuring growth of the digital footprint and increasing key metrics across different channels.
- Oversee the creation of compelling content for digital platforms to engage audiences and build brand loyalty.
- Event Management & PR:
- Plan, manage, and execute high-profile events, sponsorships, and public relations activities to raise brand visibility.
- Maintain a proactive approach to communication and public relations, managing the company’s image in the media.
- Team Leadership & Development:
- Lead, mentor, and develop a high-performing marketing team, ensuring alignment with business goals.
- Foster a collaborative environment and ensure continuous professional development of the team.
- Budget & Resource Management:
- Manage the marketing budget, ensuring efficient resource allocation and maximizing return on investment (ROI) for campaigns and initiatives.
- Track and report on marketing metrics, ensuring alignment with financial targets and business outcomes.
- A minimum of a bachelor’s degree, preferably a master’s degree in Marketing, Business Administration, Economics, Finance, or a related field.
- A proven track record in marketing, branding, or business development in a professional services environment; experience in law firms or similar industries is an advantage but not essential.
- A minimum of 5+ years of experience in a senior marketing role, with demonstrable team management experience (managing at least two direct reports).
- Experience in developing and executing marketing strategies across multiple regional markets (experience in the UAE/MENA region preferred).
- Strong communication and relationship-building skills, with the ability to engage effectively with senior stakeholders and cross-functional teams.
- Demonstrated expertise in digital marketing, including SEO, social media, email campaigns, and website management.
- Commercially driven with a strong focus on results and performance metrics.
- Excellent spoken and written English skills (Arabic is an advantage).
- Flexibility in working hours and the ability to travel when required.
- A creative and strategic thinker with a passion for storytelling and brand building.
- Adaptable and resilient, able to thrive in a fast-paced, high-growth environment.
- Results-oriented, with a strong focus on ROI and delivering impactful campaigns.
- Deep understanding of UAE culture, values, and market dynamics, with a commitment to promoting local heritage and sustainability.
Competitive salary + performance-based incentives.
Job Types: Full-time, Permanent
Latest Job Opportunities
September 22, 2024
New Fields Exhibition Organizing LLC
Telesales Executive
Dubai
FULL TIME
View DetailsSeptember 22, 2024
Mason Circle Marketing Agency
Content Creator, Business Development, Video Editor - Interns
Dubai
FULL TIME & INTERN & CONTRACT & OTHER & TEMPORARY
View DetailsSeptember 22, 2024
New Fields Exhibition Organizing LLC
Accountant fluent in tagalog
Dubai
FULL TIME
View DetailsSeptember 22, 2024
New Fields Exhibition Organizing LLC
Telesales Representative fluent in tagalog
Dubai
FULL TIME
View DetailsSimilar Jobs
September 12, 2024
Nestle Operational Services Worldwide SA
Head of HR Services
Dubai
FULL TIME
View Details
August 20, 2024
Hilton
Head Waiter/Waitress - Sushi Samba - Conrad Abu Dhabi Etihad Towers
Abu Dhabi
FULL TIME
View DetailsSeptember 12, 2024
Elite Fitness
Head Coach/Manager For Ladies Personal Training gym
Abu Dhabi
FULL TIME
View DetailsFebruary 10, 2023
Topsides Engineering
Tekla Modeler & Engineering Department Head(PDMS,SP3D)
OTHER & FULL TIME
View DetailsNew Jobs from This Company
September 20, 2024
House Of Slaw Restaurant
Content Creator/Videographer
Dubai
OTHER & FULL TIME
View DetailsSeptember 20, 2024
House Of Slaw Restaurant
Social Media Manager
Dubai
OTHER & FULL TIME
View Details