Role
Area Lead – Vi Sores
Job Level/ Designation
M2/ Asst. General Manager
Function / Department
Postpaid / Vi Stores - Asansol Location
Reports to
Vi Stores Lead
Job Purpose
Manage the mapped Vi Stores and grow customer and revenue market share. Key purpose of the role includes –
- Increasing footfall, conversion-to-customers and sales
- Increasing profitability through innovative sales and revenue maximization programs
- Enhance customer experience across all VIL retail outlets
Key Result Areas/Accountabilities
- Achieve sales target for all products (Post-paid – red, family etc. /Mifi, Premium nos., and other offerings that may be introduced from time to time.
- Facilitate roll-out/Relocation of Vi Stores
- Manage efficacy of GMB(Google my biz) for end to end implementation, cross pollination, any kind of Non-compliance/non-adherence in your area
- Ensure and monitor quality of acquisition through the retail channel
- Achieve revenue targets at Vi Stores
- Setting up a governance and following up with Circle Vi Store Lead for CAPA of complaints and processes to drive business process re-engineering
- Full ownership of complaints accrued from Vi stores as a part of escalation management
- Oversee Store Manager in key operating costs – store operating cost, people cost etc.
- Manage churn and achieve customer satisfaction for walk-in customers at Vi Stores
- Work with Marketing Team to recommend marketing, branding and promotion activities to increase footfalls
- Keep employee-retention and motivation levels high through regular reviews of performance of both on-roll and off-roll employees
- Identify gaps in performance of immediate team and ensure training to bridge the same
Core Competencies, Knowledge, Experience
- Understanding of organized retail management best practices and customer relationship management
- Leadership & people management skills
Must have technical / professional qualifications:
- Management Graduate
- P&L management skills
- Understanding of organized retail management best practices and customer relationship management
- Leadership & people management skills
Years of Experience
7-10 years of experience in Retail Operations with at least a couple of years in people management roles.
Direct reports
9-12 depending on size of Team/territory assigned.