The Head of Marketing for Oil & Gas will be responsible for developing and executing comprehensive marketing strategies to promote our products and services in the oil and gas sector. This role requires a deep understanding of the industry, market trends, customer needs, and competitive landscape. The ideal candidate will lead a team of marketing professionals, collaborate with cross-functional teams, and drive initiatives that enhance brand visibility and market share. Key Responsibilities: Strategic Planning: Develop and implement marketing strategies aligned with the company’s business objectives to increase market penetration and revenue growth. Market Analysis: Conduct thorough market research to identify trends, customer preferences, and competitive positioning within the oil and gas industry. Brand Management: Oversee brand development and ensure consistent messaging across all marketing channels. Enhance brand awareness through targeted campaigns. Digital Marketing: Leverage digital marketing tools and platforms to reach target audiences effectively. Manage online presence, including website content, social media, and email marketing. Sales Support: Collaborate with the sales team to create effective sales tools, presentations, and promotional materials that support business development efforts. Budget Management: Develop and manage the marketing budget to ensure efficient allocation of resources while maximizing ROI on marketing initiatives. Team Leadership: Lead, mentor, and develop a high-performing marketing team. Foster a culture of creativity, collaboration, and continuous improvement. Stakeholder Engagement: Build strong relationships with key stakeholders including customers, partners, industry associations, and regulatory bodies. Performance Metrics: Establish KPIs to measure the effectiveness of marketing campaigns. Analyze data to make informed decisions and optimize future strategies. Qualifications: Bachelor’s degree in Marketing, Business Administration, or a related field; MBA preferred. Minimum 10 years of experience in marketing within the oil & gas industry or related sectors. Proven track record in developing successful marketing strategies that drive business growth. Strong understanding of digital marketing tools and techniques. Excellent leadership skills with experience managing teams. Exceptional communication skills (both written and verbal) with the ability to present ideas clearly. Analytical mindset with strong problem-solving abilities. Job Type: Full-time Pay: From AED5,000.00 per month
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