Job Title: Marketing Executive Location: Guwahati Company: SM House of Jewels Tanishq Experience: 1-2 Years About Us: SM House of Jewels is a proud partner of Tanishq, renowned for its exquisite jewelry collections and commitment to quality and elegance. We are a dynamic and growing company, dedicated to delivering an exceptional experience to our customers. Position Overview: We are seeking a motivated and results-driven Marketing Executive with 1-2 years of experience in ATL (Above the Line) and BTL (Below the Line) activities. The ideal candidate will be passionate about marketing, skilled in fieldwork, and eager to contribute to our brand's growth and success. Key Responsibilities:
ATL Activities: Assist in planning and executing advertising campaigns across various media channels including television, radio, and print.
BTL Activities: Implement promotional events, in-store activities, and direct marketing strategies to drive customer engagement and sales.
Fieldwork: Conduct market research, gather competitive intelligence, and engage with customers and vendors to enhance marketing initiatives.
Collaboration: Work closely with the marketing team to develop and execute strategies that align with brand objectives.
Reporting: Track and analyze the performance of marketing campaigns, providing insights and recommendations for optimization.
Qualifications:
Bachelor’s degree in Marketing, Business Administration, or a related field.
1-2 years of experience in marketing, with a focus on ATL and BTL activities.
Strong understanding of marketing principles and strategies.
Excellent communication and interpersonal skills.
Proficiency in Microsoft Office Suite and familiarity with marketing software and tools.
Ability to work independently and as part of a team.
Willingness to travel for fieldwork as required.
How to Apply: If you are passionate about marketing and ready to take on exciting challenges, we would love to hear from you! Please send your resume and a cover letter detailing your relevant experience to suritasarkar@dynaroof.com with the subject line “Marketing Executive Application – [Your Name].” Job Type: Full-time Pay: ₹8,086.00 - ₹30,867.75 per month Schedule: