We are seeking an experienced Marketing Director to lead our marketing efforts and drive brand growth across various channels. As the Marketing Director, you will be tasked with developing and implementing innovative marketing strategies that align with our business goals. You will oversee the marketing team and collaborate with cross-functional departments to ensure a cohesive brand message and approach. Key Responsibilities:
Develop and execute comprehensive marketing strategies that enhance brand visibility and market share.
Lead and mentor the marketing team, fostering a culture of creativity and high performance.
Conduct market research to identify trends and insights, utilizing data to inform strategic decisions.
Manage the marketing budget, ensuring optimal allocation of resources for maximum ROI.
Collaborate with sales, product development, and other departments to create integrated marketing campaigns.
Oversee the creation of compelling content across various platforms, including digital, print, and social media.
Analyze and report on campaign performance, making adjustments as needed to improve outcomes.
Build and maintain relationships with external partners, including agencies and media vendors.
Requirements
Bachelor's degree in Marketing, Business, or a related field; MBA preferred.
Strong background in retail industry it's a MUST.
Minimum of 7 years of progressive marketing experience, with at least 3 years in a leadership role.
Strong understanding of digital marketing strategies, SEO, SEM, and social media.
Proven track record of developing successful marketing campaigns that drive results.
Exceptional leadership, communication, and interpersonal skills.
Analytical mindset with strong problem-solving abilities.
Ability to thrive in a fast-paced environment and manage multiple projects simultaneously.