Job Opportunities in Australia


August 21, 2024

News Corp Australia

PART TIME


Digital Strategy Lead

**What’s the role?**
Medium Rare Content Agency (MRCA) is looking for a highly skilled Digital Strategist to join their growing Coles Content team in a **part time capacity (4 days).**
This is a chance to join Australasia’s leading content agency, working on one of the country’s most trusted and recognisable brands. We offer a range of wellness benefits, flexible working, and an innovative, dynamic culture.
**Role and Responsibilities:**
An exciting new role, the Digital Strategist role will bring a deep well of experience in digital content marketing, including search based need across all digital platforms. MRCA creates a suite of performance content across multiple channels and the Digital Strategist will play a key role in building day-to-day, campaign and future state content creation and activation recommendations.
The core focus for the Digital Strategist is to work with the strategy and insights team to deliver growth in Coles’ digital presence, drive engagement, and optimize search visibility.
+ Drive growth and improved customer experience of digital channels through content.
+ Build cohesive, strategic recommendations for content across campaigns and organic audience needs.
+ Help develop and implement cohesive SEO content recommendations.
+ Conduct thorough research to identify relevant keywords and trends in the industry for effective content planning.
+ Collaboration with cross-functional teams to align content strategies with marketing, SEO, and social media initiatives.
+ Work on ongoing optimisation projects to make recommendations for how the Coles digital content offering can grow and continue to deliver against digital KPIs.
+ Create high-quality, SEO-optimized content for the web, You Tube, and search-based social platforms.
+ Leverage keyword research to produce content that resonates with our target audience and improves search rankings.
+ Actively drive the best practice SEO functionality.
**Who are you?**
+ You have 5-7 years of relevant digital experience and have worked at a senior level in strategy.
+ You are passionate about uncovering, analysing and delivering world-class digital recommendations for content executions.
+ You’re a strong communicator who can synthesize and articulate detailed recommendations.
+ You’re comfortable working closely with content creators and clients alike.
+ You manage your own workload in order to complete all tasks with maximum efficiency and to deadline
+ You adopt a thorough and methodical approach to work
+ You show a high level of attention to detail
**In return:**
+ A hybrid opportunity with flexibility to work in office and from home (minimum 3 days in office per week)
+ Collaborative and inclusive work environment
+ Mental health and wellbeing initiatives
+ Birthday day off
+ Regular off-site and virtual social events
+ Access to professional training and tailored development
+ Work with some of Australia’s most recognised brands
+ Be part of an innovative and award-winning agency, that puts people first
**News Benefits**
News Benefits is our way of saying thank you to our people for their valued contribution to News, our audiences, clients and communities. Thanking them for the great things they do daily, for the greater good of Australia. Our benefits include:
+ **Exclusively ours** – Access to publications and products from across the News Corp family
+ **Health & wellbeing** – Advice, support and facilities for healthy minds and bodies (including an onsite gym at our Adelaide, Brisbane & Sydney offices)
+ **Time off** – News offers a range of leave options to support your personal needs and moments that matter in life: Parental leave, Birthday leave, Volunteer leave, Career break and Compassionate leave.
+ **Helping you grow** – Development opportunities (including diversity and inclusion – focused education series) and recognition
+ **Financial wellbeing** – Support on making the most of your money
+ **Perks & discounts** – Exclusive offers across a range of products and services
+ **Giving back** – Make a difference to our communities.
+ **Workplace Inclusion and facilities** – Engage with your passions through various employee-resource groups and accessibility to multi-faith quiet rooms & parents’ rooms
Who are we?
We are Australasia’s premiere content agency; we combine strategic thinking with publishing best practice across a range of channels to create audience-focused content solutions that deliver on business priorities. Our team consists of specialists across strategy, editorial, digital, social, design and sales, and we work with Australasia’s biggest brands, including Qantas, Bunnings, CBA, Officeworks, HCF and more.
What’s next?
Apply now or for more information on careers at News Corp Australia visit www.newscorpaustralia.com/careers
**Our Commitment to Diversity, Equity and Inclusion** _We know that diversity strengthens our teams and newsrooms as we seek to tell stories that represent the diverse communities of Australia that we serve. Our people make us unique and we all have a story. We encourage people of all ages, backgrounds, races, cultures, religions, sexual orientations, abilities and gender identities to apply. Inclusion is important to us and we want everyone at News to bring their whole-selves to work. If you require any accommodations or adjustments throughout the recruitment process, or would like to outline which pronouns you prefer, please feel free to let us know._
**_If you require any accommodations or adjustments throughout the recruitment process, please feel free to let us know. For more information regarding Diversity, Equity and Inclusion at News Corp Australia please visit_** www.newscorpaustralia.com/careers **_under the DEI section._**
**Category:**
Commercial Client
We are proud to be Australia’s most impactful media group, we’re even prouder of what we stand for: Together, we inform, advocate and inspire all Australians, for a better Australia.
With over 150 brands across news, sport and lifestyle, backed by a team of more than 5,000 dedicated people across the country, News Corp Australia is trusted by over 17 million Australians a month to provide the information and inspiration they seek across multiple digital, video, audio and print platforms.
Renowned for world-class journalism and marketing services nationally and internationally, we are passionate, creative and dynamic. We offer a fast-paced environment that encourages individuals to take control of their future and challenge themselves in ever-changing fields.

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