Job Summary:
We are seeking a talented Web Developer/Digital Marketing Manager who can also develop mobile applications to join our team. This hybrid role requires a skilled individual who can manage and optimize our website and app while developing and implementing effective digital marketing strategies. The ideal candidate will have a strong technical background in web and app development, as well as a solid understanding of digital marketing practices to enhance our online presence and drive sales.
Key Responsibilities:
1) Web and App Development:
Design, develop, and maintain the company website and mobile applications, ensuring they are user-friendly, responsive, and optimized for SEO.
Collaborate with the design team to create visually appealing and effective landing pages and app interfaces.
Implement and manage e-commerce functionalities (if applicable), including product listings, payment processing, and inventory management.
Troubleshoot and resolve website and app issues promptly.
Monitor performance metrics and make improvements to enhance user experience.
2) Digital Marketing:
Develop and execute digital marketing campaigns across various channels (SEO, social media, email, PPC).
Manage social media accounts, creating engaging content to grow our audience and brand presence.
Conduct keyword research and competitor analysis to improve organic search rankings.
Analyze campaign performance using tools like Google Analytics, and generate reports with actionable insights.
Collaborate with the content team to create blog posts, email newsletters, and promotional materials.
Deep familiarity with platform policies, fulfillment options (like Amazon FBA), and global marketplace dynamics.
Prevents account issues, ensures high product visibility, and may manage fulfillment logistics.
Knowledge of international marketplace policies, product optimization, and cross-border shipping.
Understanding of SEO for e-commerce, platform advertising (like Amazon Ads), and pricing strategies.
Experience listing and optimizing products on Amazon, e Bay, Etsy, or your own e-commerce site.
Knowledge of e-commerce SEO, including product descriptions, keyword use, and customer engagement.
Qualifications: Bachelor’s degree in Qualifications: Bachelor’s degree in Web Development, Digital Marketing, or a related field. Proven experience as a web developer, with proficiency in HTML, CSS, Java Script, and popular CMS platforms (e.g., Word Press, Shopify). Strong understanding of digital marketing principles, including SEO, content marketing, and social media strategies. Experience with e-commerce platforms and tools (e.g., Amazon, e Bay, Etsy) is a plus. Knowledge of Google Analytics and other digital marketing analytics tools. Excellent communication skills and ability to work collaboratively in a team environment. Development, Digital Marketing, or a related field. Proven experience as a web developer, with proficiency in HTML, CSS, Java Script, and popular CMS platforms (e.g., Word Press, Shopify). Strong understanding of digital marketing principles, including SEO, content marketing, and social media strategies. Experience with e-commerce platforms and tools (e.g., Amazon, e Bay, Etsy) is a plus. Knowledge of Google Analytics and other digital marketing analytics tools. Excellent communication skills and ability to work collaboratively in a team environment. Job Type: Full-time Pay: ₦100,000.00 - ₦200,000.00 per month Work Location: In person Expected Start Date: 01/11/2024