Marketing Strategy and Execution · Develop and implement comprehensive marketing strategies to promote the school’s programs, events, and achievements. · Manage and oversee marketing campaigns across various channels, including digital, print, and social media. · Analyze market trends and competitor activities to identify opportunities for the school’s growth and visibility. Public Relations Management · Build and maintain positive relationships with media outlets, community leaders, and other stakeholders. · Draft and distribute press releases, media advisories, and other communications to generate positive media coverage. · Handle media inquiries, coordinate interviews, and manage the school’s public image. Brand Management · Develop and uphold the school’s brand identity, ensuring consistency across all marketing materials and communications. · Create and manage content for the school’s website, newsletters, brochures, and other promotional materials. · Oversee the production of marketing collateral and ensure adherence to brand guidelines. Event Planning and Promotion · Plan, coordinate, and promote school events, including open houses, fundraising activities, and community outreach programs. · Collaborate with internal teams to ensure successful event execution and positive attendee experiences. · Measure and evaluate the effectiveness of events and campaigns, making recommendations for improvements. Social Media and Digital Marketing · Manage the school’s social media accounts, including content creation, scheduling, and engagement. · Develop and implement digital marketing strategies to increase online presence and engagement. · Monitor and analyze social media metrics and website analytics to assess campaign performance and adjust strategies as needed. Community Engagement · Foster strong relationships with local organizations, businesses, and community groups to enhance the school’s community presence and support. · Coordinate outreach efforts and partnerships that align with the school’s mission and values. · Represent the school at community events and activities to build and maintain positive relationships. Communication and Coordination · Serve as the primary point of contact for media relations, marketing inquiries, and public communications. · Collaborate with school administrators, faculty, and staff to ensure alignment of messaging and promotional efforts. · Provide regular reports and updates on marketing and public relations activities to the General Manager. Crisis Communication: · Develop and implement crisis communication plans and strategies to address and manage any issues affecting the school’s reputation. · Handle sensitive situations with professionalism and provide timely, accurate information to stakeholders. Budget Management: · Develop and manage the marketing and public relations budget, ensuring cost-effective use of resources. · Track expenditures and provide financial reports on marketing and public relations activities. Team Management · Lead and mentor the marketing and public relations team, providing guidance, support, and professional development opportunities. · Oversee the recruitment, training, and performance evaluation of team members. Job Type: Full-time Application Question(s):