Responsibilities: * Develop and execute digital marketing campaigns across all relevant channels, including email marketing, social media, PPC, SEO, content marketing, and affiliate marketing. * Conduct market research and analyze data to identify trends, insights, and opportunities. * Measure the effectiveness of digital campaigns and provide regular reports to senior management. * Work closely with internal stakeholders to develop and implement digital content strategies and ensure they align with overall business objectives. * Collaborate with external agencies and partners to deliver high-quality, engaging content and campaigns. * Stay up-to-date with industry trends and digital marketing best practices, including new platforms, technologies, and techniques. * Manage budgets and ensure campaigns stay within budget while delivering the desired results. * Manage website content and ensure it is optimized for search engines and user experience. Requirement: * Bachelor's degree in Marketing, Business Administration, or related field * Proven work experience as a digital marketing executive * Excellent analytical, communication, and interpersonal skills * Strong knowledge of digital marketing channels, strategies, and platforms * Experience in managing PPC, SEO, social media, email marketing, and affiliate marketing campaigns * Proven ability to deliver measurable results and achieve targets * Ability to manage and prioritize multiple projects simultaneously * Experience with We Chat Official Account, xiaohongshu, Linkedin, Facebook/Instagram marketing, Google Analytics, Google Ad Words, and social media ad platforms * Experience with web content management systems and HTML/CSS * Strong execution skills and organizational skills * Fluent in Mandarin, Cantonese and English 工作類型: 全職 薪酬: $13,500.00至$16,500.00(每月)
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