Our client is a prominent player in the Fintech sector. Position Overview: We are seeking a dynamic and results-oriented Marketing Lead to drive our marketing efforts and enhance our brand presence in the market. The ideal candidate will be responsible for developing marketing strategies, managing campaigns, and leading a talented marketing team to achieve business objectives.
Design and implement innovative marketing strategies and campaigns to increase brand awareness and customer engagement.
Collect and analyze market data and customer feedback to inform marketing decisions.
Collaborate with cross-functional teams to ensure marketing initiatives align with product development and sales goals.
Manage the marketing budget and ensure effective allocation of resources.
Oversee the creation of compelling marketing content across digital and traditional channels.
Monitor and report on the performance of marketing campaigns and adjust strategies as necessary.
Build relationships with external partners, media outlets, and influencers to promote the brand.
Requirements
Bachelor's degree in Marketing, Business Administration, or a related field; a Master's degree is a plus.
5+ years of experience in marketing role, with at least 3 years in a leadership position.
Have marketing experience in foreign countries.
Proven track record of developing and executing successful marketing strategies.
Strong analytical skills with the ability to derive insights from data.
Excellent verbal and written communication skills, with a persuasive and engaging approach.
Experience in digital marketing and a solid understanding of social media platforms.
Ability to manage multiple projects in a fast-paced environment.
Creative thinker with strong problem-solving skills.