Job no: 500012
Work type: permanent full time
Location: Sydney
Categories: Advertising Sales
Who Are We?
Are Media is Australia’s leading omnichannel content company for women. Every day we influence, inform, inspire, and connect with 6 in 10 Australian women across magazine media, digital, video, social, e-commerce, customer review sites, podcasts, events and experiences. Our brands include The Australian Women’s Weekly, Better Homes & Gardens, Woman’s Day, marie claire, TV WEEK, New Idea, Now to Love, Australian Gourmet Traveller, BEAUTY/crew and ELLE. Through our Change AREgenda we drive meaningful and positive change for women.
Are Media employs Australia’s best content creation talent and we are proud that our greatest strength is our people.
Why Are Media?
Join Australia’s leading content company for women and be part of an inspiring, creative and collaborative team. We offer excellent people programs including:
- A day of leave for your birthday,
- 4 days of volunteering leave each year,
- An inclusive parental leave program that supports all parents, families & carers,
- FREE digital access to all our titles, and
- Our unique Are Media Learning Academy (Digital Academy, Lunch N Learns, Mentoring and much more).
You’re welcome in the office every day, but you have the option to work from home one day a week.
About the role
Reporting to the Head of Affiliate Partnerships, as an Affiliate Account Manager you will support Are Media’s over-arching content commerce strategy and execute a process to scale the monetisation of shopping content via affiliate partnerships.
This role will foster relationships with our key merchants & network partners and negotiate commercial terms to secure paid content opportunities. Additionally, a key component of this role will be to measure and report on the performance of affiliate shopping content, provide post-campaign reports to merchants and create case studies that can be used to help sell our offering further in market.
Your expertise in digital advertising sales, affiliate marketing and data analysis will be pivotal in driving revenue growth and expanding our client base.
Key Responsibilities
- Lead partnership discussions with ecommerce partners and create and launch initiatives that are market-leading and foster growth for both parties
- Foster long-term relationships with Are Media’s key retailer and brand partners and manage the negotiation of commission rates and commercial content agreements
- Meet flat fee partnership growth targets, in close collaboration with the shopping content team
- Distil performance data into clear, actionable insights to guide our editorial team, and report on merchant- and site-level performance as needed.
- Collaborate closely with cross-functional teams, while identifying and recruiting new client partnerships, optimising existing campaigns and analysing performance metrics to achieve our affiliate channel revenue growth objectives.
- Contribute to a team culture that is innovative, inquisitive and collaborative
Duties
- Scale Affiliate Partnerships: Continue to grow current partnerships, while identifying opportunities for new client partnership.
- Research: Conduct keyword & content research utilising seo web tools such as Conductor, SEM Rush, Google Trends, Google Analytics. This will enable you to find trends and content opportunities to sell
- Campaign Management & Communication: Manage external relationships with affiliate networks/agencies and merchants directly, to apply for programs, activate campaigns, negotiate more favourable commercials and sell-in tenancy placements
- Content Amplification: Focus on the top monthly stories and manage the amplification of content after it's published to maximise exposure through news syndication platforms, social media channels, EDM newsletters and paid audience drivers
- Reporting: Weekly & monthly reporting with insights on content performance from multiple affiliate revenue streams, to inform editors, finance and senior leaders
Skills And Experience
- Data driven mindset. Track record of managing high-growth partnerships, whether that be at an agency, affiliate network or publisher
- Great communication & presentation skills. Sales experience is an advantage but not a prerequisite
- Basic understanding of affiliate marketing: 1-2 years’ experience at an affiliate network, agency or publisher
- Excellent communication and presentation skills, with the ability to influence and negotiate with senior stakeholders
Desirable
- Experience using affiliate platforms (Commission Factory, Rakuten, Partnerize, Impact, Awin)
- Existing relationships and connections in the affiliate marketing industry
Are Media is committed to a diverse, respectful, collaborative & inclusive workplace. We know & value the success this brings for everyone and we welcome & encourage applications from diverse backgrounds. When you apply, please let us know of any reasonable adjustments you may need during the interview process.
Please and send your CV via the link.
Advertised: 25 Oct 2024 AUS Eastern Daylight Time
Applications close: 22 Nov 2024 AUS Eastern Daylight Time