November 15, 2024

BizFlow Corp.

Falls Church

FULL TIME

Marketing Specialist_ Junior / Mid-Level

Marketing Specialist _ Junior / Mid-Level

Who We Are:
Biz Flow Corporation is a pioneer in Low-Code No-Code Application Platforms (LCAP), enabling clients to streamline, automate, and transform business processes through human centered designed and agile development approaches. Biz Flow empowers businesses across various industries—including government, healthcare, finance, and insurance—with robust tools for process management, citizen development, and workflow automation.
Requirements and Responsibilities:
We are looking for a strategic and creative Marketing Specialist who can drive Biz Flow’s brand growth, elevate our market presence, and enhance our engagement with potential clients. This role will develop and implement marketing strategies that effectively communicate Biz Flow’s value in accelerating digital transformation, particularly through the benefits of our low-code/no-code platform. The ideal candidate will be adept at content creation, digital marketing, and customer-focused storytelling, with a solid understanding of business technology trends.
Essential Duties and Responsibilities:

Create, curate, and manage engaging content that demonstrates the benefits of Biz Flow’s low-code/no-code platform.
Develop compelling product and feature content for multiple platforms, including blogs, social media, whitepapers, and email campaigns.
Develop insights on emerging technology trends and integrate them into Biz Flow’s messaging to showcase innovation and adaptability.
Utilize SEO, SEM, and social media channels to drive traffic to Biz Flow’s website.
Conduct research on industry trends, customer needs, and competitive positioning to identify opportunities for growth.
Collaborate with product and client teams to document and promote success stories, particularly those demonstrating accelerated time-to-market (TTM) and time-to-value (TTV) with Biz Flow’s solutions.

Required Knowledge & Experience:

Bachelor's degree in marketing, Business, or a related field.
1-3 years of experience in B2B marketing, preferably within the technology, Saa S, or process automation industry
Strong content creation skills with an ability to simplify complex technical concepts for a broad audience.
Proficiency in digital marketing tools (e.g., Google Analytics, SEO/SEM tools) and social media management
Ability to work cross-functionally and drive projects from ideation to completion
Excellent communication and organizational skills