Job Type: Full-Time Job Summary: We are seeking a proactive and detail-oriented Marketing Assistant to support our marketing team in executing marketing strategies, campaigns, and projects. The Marketing Assistant will work closely with team members to enhance brand visibility, manage content, and coordinate events, ensuring the successful implementation of various marketing initiatives. This is an excellent opportunity to gain hands-on experience in a dynamic marketing environment and contribute to the growth of our brand. Key Responsibilities:
Campaign Support: Support the execution of digital marketing campaigns, including email marketing, social media ads, and search engine marketing.
Market Research: Conduct research on market trends, customer preferences, and competitor activities to provide insights for the marketing strategy.
Event Planning Assistance: Help organize and promote events, trade shows, and webinars, including managing registrations, coordinating logistics, and communicating with participants.
Analytics and Reporting: Track, analyze, and report on the performance of various marketing campaigns using analytics tools to assess ROI and identify areas for improvement.
Administrative Support: Assist with marketing administrative tasks, including scheduling meetings, preparing marketing materials, managing inventory of promotional items, and maintaining marketing calendars.
Technical Skills: Familiarity with marketing software such as social media schedulers (e.g., Hootsuite, Buffer), email marketing tools (e.g., Mailchimp), and basic design software (e.g., Canva or Adobe Creative Suite) is preferred.
Analytical Skills: Basic knowledge of Google Analytics or other analytics tools is beneficial.
Communication Skills: Strong written and verbal communication skills with attention to detail.
Organizational Skills: Ability to manage multiple projects and meet deadlines.