Job Opportunities in United Arab Emirates


August 29, 2024

SOFITEL

Ras al-Khaimah

FULL TIME


Digital Marketing Manager

Job Description
Main Duties:

  • Plan and execute all web, marketing database, email, social media and display advertising campaigns.
  • Design, build and maintain our social media presence.
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies.
  • Plan, execute, and measure experiments and conversion tests.
  • Collaborate with internal teams to create landing pages and optimize user experience.
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
  • Instrument conversion points and optimize user funnels.
  • Collaborate with agencies and other vendor partners.
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.

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