Job Opportunities in United Arab Emirates
September 18, 2024
One Advertising Company
Abu Dhabi
FULL TIME
Digital Marketing Executive
The Digital Marketing Executive is responsible for planning, executing, and managing online marketing campaigns across various digital channels to drive traffic, engagement, leads, and conversions. This role requires a data-driven mindset to analyze and optimize strategies while staying up-to-date with the latest industry trends and best practices in digital marketing.
Key Responsibilities:
Pay: AED2,500.00 per month
Key Responsibilities:
- Campaign Management:
- Develop and manage digital marketing campaigns, including SEO, SEM, PPC, email marketing, and social media advertising.
- Create, curate, and manage content for the company’s digital platforms (website, social media, blogs).
- Plan and monitor the ongoing company presence on social media (Facebook, Instagram, Linked In, etc.).
- Optimize paid advertising campaigns using Google Ads, Facebook Ads, and other platforms.
- Search Engine Optimization (SEO):
- Execute on-page and off-page SEO strategies to increase website traffic and improve search engine rankings.
- Perform keyword research, competitive analysis, and track SEO performance.
- Collaborate with web developers and content creators to ensure SEO best practices are implemented.
- Analytics & Reporting:
- Analyze website traffic and digital marketing campaign performance using tools like Google Analytics, Hub Spot, or other marketing automation software.
- Generate regular performance reports and actionable insights for improvement.
- Track and analyze the effectiveness of marketing efforts, adjusting strategies based on performance metrics.
- Content Creation & Management:
- Coordinate with designers, content creators, and developers to create engaging digital content, including blog posts, landing pages, banners, and email campaigns.
- Ensure all digital content aligns with brand guidelines and business objectives.
- Use content management systems (CMS) to update website content as needed.
- Email Marketing:
- Create and implement email marketing campaigns, including audience segmentation, template design, and performance tracking.
- Optimize email campaigns for better engagement, open rates, and conversion.
- Social Media Management:
- Manage social media accounts, ensuring timely responses and consistent brand voice across platforms.
- Plan and execute social media campaigns to grow followers, increase engagement, and promote brand awareness.
- Market Research & Trend Analysis:
- Stay updated with the latest digital marketing trends, tools, and best practices.
- Conduct competitive analysis and market research to inform strategies and identify growth opportunities.
- Bachelor’s degree in Marketing, Digital Marketing, or a related field.
- 2-3 years of experience in digital marketing or related roles.
- Proficiency with digital marketing tools and platforms (e.g., Google Ads, Facebook Business Manager, Google Analytics).
- Strong understanding of SEO, SEM, PPC, email marketing, and content management.
- Knowledge of social media marketing strategies and best practices.
- Familiarity with marketing automation tools (e.g., Hub Spot, Marketo) is a plus.
- Analytical mindset and data-driven approach to decision-making.
- Excellent communication, project management, and organizational skills.
- Strong copywriting and content creation abilities.
- Ability to work both independently and collaboratively in a fast-paced environment.
- Creative thinking with a problem-solving approach.
- Experience with web analytics, Google Tag Manager, and A/B testing is an advantage.
Pay: AED2,500.00 per month
We regret to inform you that this job opportunity is no longer available
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