Job Description :
The innovations team is charged with the responsibility of delivering business growth and recruitment of new consumers through brilliant execution of new insights that delight consumers and are compelling to trade partners. This team plays a critical role in crafting the future of the business; delivering innovations that respond to consumer and customer needs, setting trends, redefining, and crafting the choices available to our consumers.
The role will be accountable for the delivery of allocated projects in support of the Diageo innovation agenda in South West Central Africa.
- Lead product Innovation: lead the development of concepts, design & communications for new brand launches & brand extensions on existing brands basis consumer insights. Complete this through the GATE (approval) process, rallying the organization behind your vision. Work in partnership with the Supply Brand Change Managers and Commercialization Managers to develop and commercialize the product innovation.
- Build purposeful winning Brands that are built in culture to win the hearts & minds of consumers. Inject your creative flair and strong judgement to evaluate brand communication and associated content; develop innovative & integrated launch campaigns.
- Use insights to sell more: leverage consumer and customer understanding to generate insights on consumer behaviour that successfully deliver innovations uptake and great commercial execution. Work closely with media and digital to ensure that launch strategies are advised by trends and big shifts that reflect consumer behaviour.
- Deliver integrated execution: write briefs that inspire internal and external partners to create breakthrough and radical ideas and that enable new launches to be established in culture, drive rapid awareness, trial and achieve fame on time and within budget.
- Forge powerful partnerships: develop productive and mutually exciting relationships with agencies, GBT, cross functional teams to enable the business to achieve set goals
- Be entrepreneurial: constantly seek new insights and make connections to identify and turn opportunities into reality.
- Project management: work on multiple projects/launches concurrently; this requires a high level of structure, difficulty, and self-discipline to ensure that launches take place on time
- Demonstrate strong team leadership: effectively influence & inspire the cross-functional project team to deliver the ambition by building strong relationships, holding tough conversations when needed. This requires expertise in inspiring the business to the opportunity that innovations present for future business.
- Performance management: build a strong understanding of the business and the relative commercial levers required to deliver the performance ambitions; measure and intervene to ensure all new launches deliver set critical metrics. Judgment-based timely escalation and course correction will be necessary to secure desired results.
Our purpose is to celebrate life, every day, everywhere. And creating an inclusive culture, where everyone feels valued and listened to, is a crucial part of this. We believe the most inclusive and diverse culture makes for a better business and a better world. We know that for our business to thrive and for Diageo to realise its ambition, we depend on having diverse talent with a range of backgrounds, skills and capabilities in each of the countries in which we operate and to reflect our broad consumer base.
Join us, and you'll be part of an organisation that embraces diversity in the broadest possible sense. This means that you'll be welcomed and celebrated for who you are just by being you. You'll be part of — and help build — an inclusive culture that celebrates people of different gender, ethnicity, ability, age, sexual orientation, social class, educational backgrounds, experiences, mindsets, and more. And you'll help us champion inclusion and diversity across our entire business: with our employees, our suppliers, across our brands, and within the communities in which we operate.
Worker Type :
Regular
Primary Location:
Waterfall
Additional Locations :
Job Posting Start Date :
2024-10-15