Digital Marketing Manager required in Somerset West.
A renowned Manufacturing Engineering company is looking for a “Digital Marketing Manager” to join their team on a full-time permanent basis in the Helderberg Area. Excellent salary (subject to background and experience) on offer and internal career advancement opportunities.
Position Overview: Manage the online and digital marketing platforms with the primary objective of optimizing exposure and maximizing the capturing of inbound customers.
Requirements:
Diploma in Digital Marketing or related field
Experience in planning, executing, and measuring the effectiveness of a digital market communication mix.
Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.
Experience in optimizing landing pages and prospect funnels.
Experience with multivariate experiments.
Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, etc.).
Experience with Excel, Word and Power Point (Office 365)
Working knowledge of Word Press and related website maintenance tools
Recommendations:
Familiar with financial planning and strategy for marketing campaigns
Proficiency in marketing research and statistical analysis.
Experience with CRM tools.
Special requirement(s):
The candidate may be expected to travel to our overseas offices when the project demands it.
Required Competencies:
Results orientated
Tendency to take action
Focus on the customer’s needs
Targeted persuasion to achieve goals
Planning skills
Critical thinking
Staying calm
Decisiveness
Resilience
Key Performance Areas and Responsibilities:
Execute the growth strategy.
Execute the marketing strategy.
Develop and manage inbound and outbound budgets.
Manage exposure reach by establishing brand awareness through planning and executing marketing campaigns.
Manage exposure efficiency by bringing visitors to online content and sharing targeted information.
Measure exposure reach and efficiency by evaluating end-to-end customer experience, identifying critical exposure and drop-off points, optimizing prospect funnels, and identifying short-term and long-range issues to be addressed.
Design, build, and maintain a digital media presence.
Identify new ways of capturing target markets and reporting on channel efficiency.
What we offer:
The opportunity to work in the fast-growing space industry.
Niche global market for optical payloads for microsatellites.
Cutting-edge technology at your fingertips
A competitive salary
A friendly working environment
Applying for Position:
Only open to South African citizens.
If you are interested in this great career opportunity, please send us your CV with position title as reference.