Bummies Bakery is looking for a dynamic and results-driven Marketing & Sales Coordinator to lead our marketing campaigns, drive sales initiatives, and build strong relationships with key accounts. You will be responsible for both in-bakery and out-bakery sales, ensuring our products are well-represented in major supermarkets, cafeterias, and retail outlets across Abuja. As the face of our marketing efforts, you will execute campaigns, working closely with the sales team to increase visibility and engagement. You will also create engaging content for our social media platforms, manage customer relationships, and drive brand loyalty through innovative marketing strategies. If you are a passionate, creative, and motivated individual who loves bread and baked goods, and you have experience in both sales and marketing, this role is for you! Key Responsibilities:
Campaign Execution: Implement marketing campaigns to increase brand visibility, engagement, and customer loyalty.
Sales Team Leadership: Drive both in-bakery and out-bakery sales, motivating the sales team to exceed targets.
Account Management: Build and nurture relationships with key accounts, including supermarkets, cafeterias, and other retail outlets.
Content Creation: Design and produce high-quality visuals and videos using tools like Canva and Capcut.
Onboarding Retail Partners: Identify and onboard new sales venues for Bummies bread and pastries, expanding our reach in Abuja.
Social Media Management: Manage social media platforms, engage with followers, and create posts that increase interaction.
Photography & Videography: Capture engaging photos and videos that showcase our products and tell the Bummies Bakery story.
Reporting: Provide regular updates and insights on sales performance, campaign effectiveness, and market trends.
Stakeholder Management: Work closely with external partners, ensuring alignment on promotions, sales, and product launches.
Person Specification:
Age: 21-35 years
Location: Must be based in Abuja
Education: Tertiary education (minimum HND)
Experience: Previous experience in sales and marketing is required
Skills:
Proficient in design tools (Canva, Capcut)
Ability to take professional photos and videos for social media
Strong social media management skills
Excellent communication and interpersonal skills
Leadership and team management capabilities
Ability to build and maintain relationships with key stakeholders
Identify potential locations where you believe Bummies Bakery could achieve high sales, and explain the strategies you would use to establish our presence in those places.