Plan, coordinate, and execute online and offline marketing campaigns to drive customer acquisition, engagement, and retention in the e-grocery sector.
Collaborate with internal teams and external agencies to develop creative concepts and execute campaigns that align with business objectives.
Manage campaign budgets, timelines, and resources effectively to ensure campaigns are delivered on time and within budget.
Collaborate with internal and external team to ensure media placement to maximize campaign reach and impact
Measure and analyze campaign performance metrics, providing insights and recommendations for optimization.
Utilize data analytics to refine and improve campaign performance continuously.
Stay informed about industry trends and competitor activities to adjust campaign strategies accordingly.
Ensure brand consistency across all offline marketing channels and touchpoints.
Evaluate and negotiate with vendors and suppliers to achieve cost-effective and high-quality campaign execution.
Prepare regular reports and presentations on campaign results and insights for stakeholders.
5+ years experience in campaign marketing preferably in offline channels within the e-commerce or e-grocery industry.
Proven track record of successfully managing offline marketing campaigns from concept to execution.
Excellent project management skills with the ability to prioritize and manage multiple projects simultaneously.
Creative thinker with the ability to generate innovative ideas and solutions.
Strong communication and interpersonal skills with the ability to collaborate effectively across teams.
Detail-oriented with a focus on delivering high-quality work in a fast-paced environment.
Passion for the e-grocery industry and understanding of consumer behavior.
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