Job Opportunities in India


October 14, 2024

India International house limited

FULL TIME


Social Media Marketing

Job Duties and Responsibilities
  • Content Development
  • Create, curate, and manage high-quality, engaging content for various social media platforms (e.g., Facebook, Instagram, Twitter, Linked In).
  • Develop content calendars to plan and schedule posts.
  • Social Media Strategy
  • Design and implement a social media strategy that aligns with business objectives and targets specific audiences.
  • Conduct competitive analysis to identify opportunities for growth and differentiation.
  • Community Engagement
  • Monitor social media channels for customer inquiries, comments, and feedback.
  • Respond promptly to messages and engage with the audience to foster a community around the brand.
  • Analytics and Reporting
  • Track key performance indicators (KPIs) and analyze data to measure the success of campaigns.
  • Prepare regular reports summarizing insights and recommendations based on social media performance.
  • Brand Management
  • Ensure consistent branding and messaging across all social media platforms.
  • Develop and maintain the brand’s voice and tone in all communications.
  • Paid Advertising
  • Plan, create, and manage social media advertising campaigns, including budget management and audience targeting.
  • Analyze ad performance and optimize campaigns for better results.
  • Trend Monitoring
  • Stay updated on social media trends, best practices, and platform updates to keep the brand relevant.
  • Identify and leverage emerging trends to enhance content and engagement.
  • Collaboration
  • Work with cross-functional teams (e.g., sales, customer service, product development) to ensure cohesive messaging and strategies.
  • Collaborate with graphic designers and videographers to produce high-quality visual content.
  • Influencer Partnerships
  • Identify and engage with relevant influencers and brand advocates to expand reach and credibility.
  • Manage influencer campaigns, including negotiation and relationship building.
  • Crisis Management
  • Develop a crisis management plan for addressing negative comments or PR issues.
  • Respond swiftly and appropriately to any social media crises.
  • Campaign Development
  • Conceptualize and execute social media campaigns to promote new products, services, or events.
  • Analyze post-campaign performance to inform future strategies.
  • Customer Feedback and Insights
  • Collect and analyze customer feedback from social media interactions to guide product improvements and marketing strategies.
  • Use social listening tools to gain insights into customer sentiment and preferences.
Skills and Qualifications
  • Proficiency in social media platforms and tools (e.g., Hootsuite, Buffer).
  • Strong writing, editing, and communication skills.
  • Analytical skills to interpret data and make informed decisions.
  • Creativity and a keen eye for design and branding.
  • Experience with graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus.
  • Knowledge of SEO and content marketing strategies.
Job Type: Full-time
Pay: ₹15,000.00 - ₹30,000.00 per month
Education:
  • Diploma (Preferred)
Experience:
  • Social media marketing: 2 years (Preferred)
  • total work: 2 years (Preferred)
License/Certification:
  • Digital marketing (Preferred)
Work Location: In person

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