Job Opportunities in India
September 20, 2024
sterling decor solution private limited
FULL TIME
Market Researcher
We are seeking a highly analytical and detail-oriented Market Researcher to join our team. The Market Researcher will be responsible for gathering, analyzing, and interpreting data on consumers, competitors, and market conditions to help the company understand its target audience, market trends, and opportunities for growth. The ideal candidate should have strong research skills, a strategic mindset, and the ability to translate data into actionable insights.
Key Responsibilities:
Pay: ₹20,000.00 - ₹40,000.00 per month
Experience:
Key Responsibilities:
- Market Research & Data Collection:
- Conduct primary and secondary research to gather data on market trends, customer behavior, and competitive landscape.
- Design and conduct surveys, focus groups, interviews, and other qualitative/quantitative research methods.
- Collect and analyze data from various sources, including industry reports, market databases, and public resources.
- Consumer Behavior Analysis:
- Analyze consumer demographics, preferences, and purchasing patterns to identify potential markets for products and services.
- Provide insights into customer needs, motivations, and pain points to assist in product development and marketing strategies.
- Competitor Analysis:
- Conduct competitive analysis to identify strengths, weaknesses, opportunities, and threats (SWOT) in the market.
- Monitor competitors' marketing strategies, product offerings, and pricing models to identify areas for improvement or differentiation.
- Trend Analysis & Forecasting:
- Track industry trends, technological advancements, and emerging market opportunities to provide strategic recommendations.
- Analyze historical data and forecast future market trends to assist in long-term planning and decision-making.
- Data Analysis & Reporting:
- Use statistical and analytical tools (e.g., SPSS, R, Excel) to interpret research findings and draw conclusions.
- Present research findings through detailed reports, visual presentations, and dashboards that highlight key insights and actionable recommendations.
- Collaborate with cross-functional teams to apply research insights to product development, marketing, and business strategy.
- Survey Design & Implementation:
- Develop questionnaires, polls, and other data collection methods to gather insights on customer preferences and behaviors.
- Analyze survey results to identify trends, correlations, and significant findings.
- Support Product Development & Marketing Strategies:
- Provide data-driven insights to support the creation of marketing campaigns, product positioning, and go-to-market strategies.
- Work with the product development team to ensure products are aligned with consumer needs and market demand.
- Bachelor’s degree in Marketing, Business, Statistics, Economics, or a related field.
- Proven experience as a Market Researcher, Analyst, or similar role.
- Strong understanding of qualitative and quantitative research methods.
- Proficient in market research tools and software (e.g., Qualtrics, Survey Monkey, SPSS, Google Analytics).
- Excellent analytical, problem-solving, and critical thinking skills.
- Ability to analyze large data sets and provide actionable insights.
- Strong communication and presentation skills, with the ability to translate complex data into easy-to-understand reports.
- Experience with statistical software (e.g., SAS, R, Python).
- Familiarity with data visualization tools (e.g., Tableau, Power BI).
- Full-time position with standard office hours.
- Occasional travel may be required for field research or client meeting.
Pay: ₹20,000.00 - ₹40,000.00 per month
Experience:
- total work: 1 year (Preferred)
Latest Job Opportunities
October 19, 2024
Quincare Pharmaceuticals Private Limited
Medical Representative
Bankura
FULL TIME
View DetailsSimilar Jobs
September 10, 2024
Believable Vision Solutions Pvt. Ltd.
Field sales & Marketing executive
Haridwar
FULL TIME
View Details