Job Opportunities in Egypt
October 18, 2024
Nawy Real Estate
المعادي
Senior Marketing Specialist
We are looking for an experienced & creative Senior Marketing Specialist to lead the development and execution of marketing strategies, including social media, and on-ground marketing activations, as well as, oversee performance marketing activities. The ideal candidate will be responsible for end-to-end planning and management of campaigns that drive brand visibility, customer engagement, and business growth. With a focus on social media and offline marketing efforts, this role will ensure that our brand’s presence resonates across multiple channels.
Social Media Strategy & Execution:
Social Media Strategy & Execution:
- Develop and execute comprehensive social media strategies that align with business goals and enhance brand awareness.
- Manage content calendars, engage with followers, and oversee social media channels including Instagram, Facebook, Linked In, and others.
- Track and analyze social media performance, providing actionable insights and adjustments to improve engagement and reach.
- Lead the planning, execution, and management of on-ground marketing activations, including events, product launches, and experiential marketing campaigns.
- Coordinate with vendors, agencies, and internal teams to ensure seamless execution of activations from start to finish.
- Ensure that all activations align with the brand's vision and message, providing memorable and impactful experiences for the target audience.
- Design and manage marketing campaigns, both online and offline, ensuring integration between digital and on-ground initiatives.
- Work closely with cross-functional teams to align campaigns with product launches, promotions, and business objectives.
- Actively engage with online communities and foster meaningful relationships with influencers, customers, and partners to amplify brand presence.
- Monitor trends and competitor activity in social media and offline spaces, leveraging insights for campaign improvements.
- Manage the marketing budget for campaigns and activations, ensuring cost-effective resource allocation.
- Negotiate contracts with event vendors, agencies, and influencers to maximize ROI.
- Support digital marketing efforts as needed, including paid social media campaigns, search engine marketing, and email marketing.
- Bachelor’s degree in Marketing, Communications, or a related field.
- 2+ years of experience in marketing, with a strong emphasis on social media management, content creation, and on-ground activations.
- Proven track record of successfully executing end-to-end marketing campaigns.
- Exceptional project management and organizational skills with the ability to multitask and meet deadlines.
- Strong communication and interpersonal skills, with the ability to collaborate across teams and manage external partnerships.
- Familiarity with basic digital marketing tools and platforms, although this is a minor focus.
- Experience in managing large-scale on-ground activations and events.
- Proficiency in social media analytics tools such as Hootsuite, Sprout Social, or similar.
- Knowledge of offline and experiential marketing trends and best practices.
We regret to inform you that this job opportunity is no longer available
Latest Job Opportunities
Similar Jobs
September 9, 2024
United Nations High Commissioner for Refugees (UNHCR)
Senior Registration Assistant
الإسكندرية
View Details
New Jobs from This Company
September 16, 2024
Nawy Real Estate
Developers' Relationship Specialist
القاهرة
FULL TIME
View Details