Job Opportunities in Ukraine
July 3, 2024
Ostware Services
Львів
Junior Product Marketing Manager
Summary
We are seeking a professional Junior Product Marketing Manager who will be responsible for the product marketing strategy implementation within the company. This role entails understanding the market, target audience, and competition to develop effective marketing campaigns that promote the product’s features, benefits, and value proposition. The Junior Product Marketing Manager, in collaboration with the marketing team, ensures successful product launches, accurate ongoing promotion, and customer engagement.
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Responsibilities
Conduct market research and analysis to identify or expand target audiences for the company's offerings
Demonstrate an understanding of the technical aspects and value propositions of the company's offerings in a networking domain for both potential and existing customers
Conduct a thorough analysis of competitors' offerings and regularly update competitive intelligence
Craft and deliver key messages tailored to the profiles of target audiences
Collaborate closely with marketing, business development and technical teams to achieve the company's objectives for product launches and content creation
Develop and prepare high-quality service and product collaterals
Monitor and ensure the accuracy and relevance of information regarding offerings and value propositions across the company's website, social media channels, partner platforms and other external resources
Provide regular updates and communications to the marketing team regarding offerings and related developments
Requirements
Bachelor's or Master's Degree in Marketing or related field of study
At least 1 year of experience as a Product Marketing Manager in the IT industry
Proficiency in both written and spoken English at an advanced or fluent level
Critical thinking skills with a focus on continuous improvement
Resilience and openness to constructive feedback
Exceptional attention to details
Excellent time management abilities and a proven track record of meeting deadlines
Demonstrated success in launching software products in the US, EU and other markets would be a plus
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