The Digital Marketing Manager will lead our digital marketing initiatives to enhance brand awareness and increase online presence. This role requires a strategic thinker with strong analytical skills and a passion for digital marketing trends. Requirements Key Responsibilities:
Develop and implement comprehensive digital marketing strategies to drive traffic and conversion.
Manage SEO, SEM, email marketing, social media, and content marketing efforts.
Analyze web analytics and key performance indicators to assess campaign effectiveness and optimize performance.
Oversee content creation for all digital platforms, ensuring consistency in brand voice and messaging.
Collaborate with cross-functional teams to align marketing strategies with business goals.
Stay updated with the latest digital marketing trends and technologies.
Manage budgets for digital marketing campaigns and provide reports on ROI.
Qualifications:
Bachelor's degree in Marketing, Communications, or a related field; Master’s degree is a plus.
5+ years of experience in digital marketing or a related field, preferably in the media sector.
Strong knowledge of digital marketing tools and platforms (e.g., Google Analytics, Ad Words, social media management tools).
Excellent communication skills in both English and Arabic.
Proven ability to analyze data and drive decision-making based on insights.