JOB SUMMARY We are seeking a highly motivated and experienced Sales & Business Development Manager who will be responsible for leading sales initiatives, developing and executing business strategies, and building relationships with key partners. This role requires a skilled leader who can drive revenue, explore new market opportunities, and increase brand presence across various channels, including e-commerce, retail, and B2B markets.
ABOUT US Herbal Goodness is a premium manufacturer of unique superfoods and herbal formulations. We are dedicated to impacting lives by supporting natural health and holistic well-being through the power of Herbs and Superfoods while empowering women! Our core values of Quality, Sustainability, and Impact are the backbone of our business. We believe in business for social good, and we donate 10% of our profits to promote the education of the girl child through our partnership with WAAW Foundation. We pride ourselves on providing the highest quality products, made in the USA, with no artificial ingredients. We are a 100% Women and Minority-owned company since 2013, and our values are centered around quality, sustainability, and social impact. Our botanical and natural supplement product lines include teas, capsules, liquids, essential oils, smoothies, juices, etc.
KEY RESPONSIBILITIES
Design and execute comprehensive sales strategies to drive revenue growth and meet sales targets across B2B and retail channels.
Oversee and guide both the sales and customer service teams, ensuring alignment with company goals. Provide coaching, support, and performance feedback to enhance team effectiveness and customer satisfaction.
Research and explore new B2B and retail market segments, partnerships, and channels to expand market presence and diversify revenue streams.
Develop and maintain strong relationships with key B2B clients, distributors, and retail partners to enhance brand reach, product availability, and market penetration.
Conduct regular market analysis to identify trends, competitive dynamics, and emerging opportunities in B2B and retail markets, adjusting strategies accordingly.
Collaborate with the marketing team to enhance brand visibility across retail and B2B platforms, ensuring consistent messaging and effective customer engagement.
Develop and manage the sales budget, forecast revenue targets, and report on financial performance, ensuring alignment with financial goals.
Establish and monitor key performance indicators (KPIs) to evaluate both sales effectiveness and customer satisfaction, identifying areas for improvement and implementing enhancements.
Work closely with operations, marketing, product, and customer service teams to align on sales objectives, ensure product availability, support promotional activities, and enhance the overall customer experience.
EXPERIENCE & EDUCATION
Bachelor’s Degree in Business Administration, Marketing, Sales, or a related field (required).
Master’s Degree or MBA in Business, Marketing, or a related discipline (preferred).
4-7+ years of experience in sales and business development, specifically within B2B and retail channels, with a proven track record of meeting or exceeding sales targets.
Experience in building and maintaining B2B relationships and partnerships with retailers, distributors, or corporate clients.
Must have excellent Internet connection, working laptop, and ability to adjust work hours to Central Standard Time (Between 9 am - 5 pm CST / 4 pm -12 am WAT).
Strong knowledge of market analysis and strategic planning, with the ability to interpret market trends and translate them into actionable strategies.
Proficiency in CRM software (Hubspot, Pipedrive) and sales forecasting tools, with an understanding of KPI tracking and performance analysis.
Excellent communication and negotiation skills, with a proven ability to lead cross-functional teams and collaborate with other departments like marketing and operations.
Extroverted or outgoing personality preferred, with strong interpersonal skills and a natural ability to build rapport with clients, partners, and team members.
Highly self-motivated and proactive, with a drive to take initiative and achieve results.
BENEFITS
Health Insurance
Time off Benefits (PTO, Company Paid Holidays, Maternity/Parternity Leave etc)
Sign-on bonus
Annual Salary review
Data Allowance
Bonuses
Professional Development opportunities
COMMITMENT TO DIVERSITY As an equal opportunity employer committed to meeting the needs of a multigenerational and multicultural workforce, Herbal Goodness recognizes that a diverse staff, reflective of our community, is an integral and welcome part of a successful and ethical business. We hire talent at all levels regardless of race, color, religion, age, national origin, or gender, and actively foster inclusion in all forms both within our company and across interactions with clients, candidates, and partners
INTERESTED? Have any questions? Send an email to hiring@herbalgoodnessco.com (QUESTIONS ONLY). All applicants must apply through the job posting link. Visit us at www.herbalgoodnessco.com to learn more about our company.
JOIN OUR TEAM If you are passionate about holistic health, love connecting with people, and are driven to succeed in a dynamic and rewarding role, we would love to hear from you. Become a key player at Herbal Goodness and help us spread the word about the benefits of superfoods & super herbs for holistic health and well-being in the Mc Kinney Texas community and beyond.