Content Creation: Write high-quality, original content including blog posts, articles, website copy, product descriptions, social media posts, and more.
SEO Optimization: Ensure all content is optimized for search engines, including the use of relevant keywords, meta descriptions, and proper formatting.
Research: Conduct thorough research on industry-related topics, competitors, and target audiences to create content that is accurate, informative, and engaging.
Content Editing: Review and edit content to ensure clarity, coherence, and adherence to brand voice and guidelines.
Collaboration: Work closely with SEO specialists, designers, and other team members to develop content strategies and ensure the content aligns with the overall digital marketing plan.
Content Calendar Management: Assist in planning and managing the content calendar, ensuring timely delivery of content across various platforms.
Performance Tracking: Monitor content performance using tools like Google Analytics, and make data-driven adjustments to improve engagement and ranking.
Qualifications:
Proven experience as a Content Writer, Copywriter, or similar role, preferably within an SEO or digital marketing agency.
Strong understanding of SEO principles and best practices.
Excellent writing, editing, and proofreading skills with a keen eye for detail.
Ability to write clear, concise, and compelling content tailored to different audiences.
Proficiency in content management systems (CMS) like Word Press.
Familiarity with SEO tools such as Google Analytics, SEMrush, or Ahrefs.
Strong research skills and the ability to quickly grasp complex topics.
Ability to work independently as well as collaboratively in a team environment.
Excellent time management skills and the ability to meet deadlines.