Product Marketing Executive

May 3, 2024

Vantage Circle

FULL TIME

Product Marketing
Marketing
Product Marketing Experience

We are seeking a highly motivated Product Marketing Executive to join our team and assist in various marketing initiatives. As a Product Marketing Executive, you will have the chance to gain hands-on experience in the dynamic field of marketing while contributing to our organization's success. This role will involve supporting the Product Marketing team in executing campaigns, analyzing data, and contributing creative ideas to reinforce our brand presence in the employee engagement industry.

What you’ll be doing:

Develop and implement comprehensive product marketing and Go-To-Market (GTM) plans aligned with the brand and product strategy.
Lead client engagement activities, ensuring effective execution and tracking of campaign metrics to measure effectiveness.
Create compelling marketing collateral and customer evidence pieces, including case studies, product brochures, and video scripts.
Conduct market research to gather and analyze data for short- and long-term market forecasts and reports.
Identify thought leadership opportunities, feature use cases, and generate relevant content to support marketing initiatives.

What We're Looking For:

Strong strategic thinking with excellent analytical, interpersonal, and operational skills.
2-3 years of relevant work experience in Marketing/Product Marketing.
Proactive attitude with a demonstrated ability to learn and adapt to new challenges.
Effective problem-solving and decision-making skills.
Ability to collaborate with cross-functional teams, including product, sales, and other relevant departments, to achieve business objectives.
Experience in leading marketing campaigns and driving performance to meet high standards of excellence.