Job Title: Digital Marketing Executive
Experience: 1-2 years
Skills Required:
⦁ Proficient in creating and managing social media grid and calendars
⦁ Ability to execute live polls effectively
⦁ Experience in organizing and managing giveaways on social media platforms
⦁ Strong understanding of various social media platforms and their algorithms
⦁ Excellent written and verbal communication skills
⦁ Creative thinking and ability to generate engaging content
⦁ Analytical skills to track and analyze social media metrics
⦁ Ability to work independently as well as in a team
⦁ Oversee design designs (Social Media graphics for facebook covers, thumbnails, ads, blogs etc)
⦁ Proven experience in canva and graphics
Experience in handling social media accounts and user-generated content (UGC)
Ability to generate innovative content ideas
Fashion savvy with a keen interest in trends and fashion marketing
Expertise in Facebook marketing
Responsibilities:
⦁ Develop and implement social media strategies to increase brand awareness and engagement
⦁ Create, schedule, and publish content across various social media platforms
⦁ Monitor social media channels for trends, feedback, and engagement opportunities
⦁ Engage with followers and respond to comments and messages in a timely manner
⦁ Plan and execute live polls and giveaways to drive audience interaction and growth
⦁ Analyze social media metrics and prepare reports to track performance and effectiveness of campaigns
⦁ Stay updated with the latest social media trends, tools, and best practices
⦁ Collaborate with the marketing team to align social media efforts with overall marketing objectives
⦁ Assist in the development of social media advertising campaigns when required
⦁ Stay abreast of changes in social media algorithms and adjust strategies accordingly to maximize reach and engagement
Job Type: Full-time Schedule: