Ideate and create compelling content: Generate ideas for product and lifestyle content across platforms, with a focus on storytelling and brand message.
Visualize and execute content strategies: Conceptualize content from start to finish, ensuring a cohesive story for both website and social media, especially Instagram and Linked In.
Stay updated on trends: Continuously monitor the latest content and social media trends, and apply them creatively to enhance engagement.
Develop platform-specific content: Understand the unique requirements of social platforms like Instagram and Linked In, tailoring content to suit these audiences.
Collaborate with cross-functional teams: Work closely with other departments to align content with overall business and marketing strategies.
Focus on KPIs and engagement metrics: Have a deep understanding of content performance indicators and implement strategies to boost reach, engagement, and conversions.
Run social media campaigns: Create and manage social media content calendars, ensuring the timely execution of campaigns to grow the brand’s presence.