Job Opportunities in Egypt
May 29, 2024
Inova EG
الإسكندرية
FULL TIME
Digital Marketing Manager
Job Description
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
- Design, build and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Qualifications
- BS/MS degree in marketing or a related field
- +4 years Proven working experience in digital marketing
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Experience in optimizing landing pages and user funnels
- Experience with A/B and multivariate experiments
- Solid knowledge of website analytics tools (e.g., Google Analytics, Net Insight, Omniture, Web Trends)
- Working knowledge of ad serving tools (e.g., DART, Atlas)
- Experience in setting up and optimizing Google Adwords campaigns
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement
Benefits
- Competitive salary.
- Flexible hours.
- Free food and drinks.
- Friendly Environment.
- Access for a lot of online courses.
- Sessions and talks on IT technologies and Business to increase the knowledge of our employees.
- Fun Environment (Play Station 4, playing puzzles together).
Working Conditions
Location : Alexandria.
Off Days : Friday & Saturday.
Off Days : Friday & Saturday.
You can send your resume to careers@inovaeg.com and set this code “JOBID:ZR_194_JOB, ” in the subject of the message.
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