Job Description
A brand has its own identity, attitude, beliefs, story and character – and just like many successful startups, Air Asia MOVE is our new identity and our story to tell. We are in the midst of formulating a brand identity that has relevant content with an emotional promise and has an appealing personality. This brand of ours coupled with our current fast-paced on-goings (new deals, new brand image, new hires, new JVs) should be effectively communicated both internally amongst our Air Asia MOVE family and externally with our stakeholders and the public.
As a Content Creator Executive (Social Media), you will be working with a mix of Thailand Social Media and Regional Social Media team. This role will be based out of our office in Bangkok, Thailand.
On a daily basis, you will work across internal teams including the Social Media, Creatives, Marketing, Partnership and Product team, as well as other Lines of Businesses in Air Asia MOVE.
You will fit perfectly if you enjoy a fast-paced working environment with passionate colleagues. Having a knack for capturing the spirit of a concept with still and moving images, and a willingness to experiment with fun-spirited visual communications will make you stand out in this application!
A DAY IN A LIFE
As a start-up, you can expect your days to be pretty varied. Multitasking is normal, and sometimes, your skills or natural talents will be leveraged to support other business priorities. That said, the bulk of your working hours should involve you having to:
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Contribute to creative ideation and execution of all social media and content activities, including for social media and content creation, external marketing campaigns, and for visual and merchandising problems that may arise
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Coordinate and execute design and visual solutions for social media and marketing campaigns, in still or moving images
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Collaborate with creative, marketing, branding, product and other teams
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In the loop of industry-wide trends to create engaging and culturally relevant visual communications that inspires, engages and sells
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At the onset, you may be culture-shocked working in Air Asia MOVE. To help you adapt better, we would like to share our beliefs on leadership. Put simply, you are a leader, we all are leaders and good leaders:
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Roll up their sleeves as needed, and never delegate work that one would not be willing to do themselves
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Do what is needed to get things done, as they believe speed is more important than anything else to effect change
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Over-communicate, particularly as they are all quite autonomous
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Take care of our staff, and treat them as they would want to be treated
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Are rigid on goals, but flexible on the details
SKILLS
These are minimum-requirement skills and a ‘must-have’ for the role:
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Proficient in a variety of methods to convey ideas and concepts (e.g. storytelling, storyboards, mood boards, concept treatments, social media monthly plan etc)
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Excellent verbal and written communication skills in both English and Thai
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Have experience with photography and videography skills on both mobile phone and DSLR camera and editing skills
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Have experience with creative tools like Canva, Capcut, VSCO, Adobe Premiere Pro or similar etc
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Interest in and passion for social media tools like Instagram, Facebook, Tiktok, LINE Official Account
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Ability to meet deadlines and adapt quickly to changes
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Independent and requires minimal supervision
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Meticulous and self-driven
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Fun with a positive nature and happy to be a talent / model for content creation
These are skills that are ‘nice-to-have’ and will make you stand-out in the job application:
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Detailed oriented and thoughtfulness that are translated in the deliveries of your work
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Must be able to multitask and work well under pressure
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Passion to travel and explore the world
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People person and team players
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Resourcefulness in finding solutions
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Strong design background; understanding of typography, photography, videography, layout, form, color and spatialization; well versed in design process and production methods
QUALIFICATIONS & EXPERIENCE
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Degree in Film and Digital Media, Art and Design, Mass Communications, Advertising, Media, Journalism
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Feel free to attach your portfolio and past content (videos), or share the social media accounts you manage
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Fresh graduates are welcome to apply
We are all different - one talent to another - that is how we rely on our differences. At Air Asia, you will be treated fairly and given all chances to be your best.We are committed to creating a diverse work environment and are proud to be an equal opportunity employer.
Search Firm Representatives - Air Asia does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place.