Overall Responsibility: The FSM is tasked with new business in the region, as well as maintaining and growing existing relationships and accounts. Weekly Call Cycles will be established to maximise the time spent in the trade. The role focusses on the full spectrum of on-consumption, corporate retailers, franchise outlets and independent liquor chains.
Focus Area 1 Administration
Determine pre-call planning objectives
Compile daily / weekly reports
Manage sales and administration
Handle customer and consumer complaints and queries
Focus Area 2 Sales
Implement and develop promotional activity to drive consistent pull in relation to the channel management process
Influence liquor retail pricing within segments
Maintain stock levels within segments
Using Commercial conversations/arguments/calculations to influence
Influence the placement of our products to maintain the best cold and ambient space
Manage B.T.L placements
Focus Area 3 Outlet Service
Develop great business relationships
Maintain customer call rate and frequency
Conduct regular account reviews
Requirements of the Role:
Post Matric Qualification in Sales/Marketing
A minimum of 2 years’ experience in Sales/Marketing in a FMCG environment
Valid unendorsed Code 8 driver's license
Basic knowledge of PC and Microsoft office
Merchandising experience strongly preferred
Regional languages competence
Beverage industry experience strongly preferred
Preferred Skills/Competencies:
Sound interpersonal skills and the ability to build relationships
Ability to work independently
Time management skills
Persuasiveness and selling ability
Strong achievement orientation
Beer knowledge and processes
Exceptional verbal ability and communication skills
Commercial Acumen
NB: Specific duties/responsibilities will vary from time to time: the above list is intended to indicate the general nature of the post and is not exhaustive. The post holder will be expected to be flexible in supporting the business by undertaking any other responsibilities which are aligned with this job level.