INSPIRE | EXHILARATE | DELIGHT
For over six decades, Chalhoub Group has been a partner and creator of luxury experiences in the Middle East. The Group, in its endeavour to excel as a hybrid retailer, has reinforced its distribution and marketing services with a portfolio of eight owned brands and over 300 international brands in the luxury, beauty, fashion, and art de vivre categories. More recently, the Group expanded its expertise into new categories of luxury watches, jewellery, and eyewear.
Every step at Chalhoub Group is taken with the customer at heart. Be it constantly reinventing itself or focusing on innovation to provide luxury experiences at over 750+ experiential retail stores, online and through mobile apps, each touch point leads to delighting the customer.
Today, Chalhoub Group stands for 14,000 skilled and talented professionals across seven countries, whose cohesive efforts have resulted in the Group being ranked third in the Middle East and first in Saudi Arabia as a Great Place to Work.
To keep the innovation journey going, the Group has set up “The Greenhouse”, which is not just an innovation hub, but also an incubator space and accelerator for start-ups and small businesses in the region and internationally. This is just one of the several initiatives taken by the Group to reinvent itself, catalysed by forward thinking and future-proofing. The Group has also been embedding sustainability at the core of its business strategy with a clear commitment towards people, partners and the planet, and by being a member of the United Nations Global Compact Community and signatory of the Women's Empowerment Principles.
What you'll be doing Our Marketing Trainee is responsible for providing professional support in a wide range of marketing activities, working closely with Brand Executives, commercial and administrative teams. The job holder is also responsible for interpreting, adapting and planning brand marketing plans, keeping in mind the brand standards and budgets.
Key Responsibilities
Organizational:
Follow all relevant Division policies, processes and standard operating procedures so that work is carried out in a controlled and consistent manner
Operational:
Follow the day-to-day activities related to own job with minimal supervision to ensure continuity of work
Escalate complex problems to the relevant person to ensure case/issue is closed efficiently and in timely a manner
Marketing and Promotional Plans
Be involved in all aspects of marketing and media from planning, advertising, promotions, public, media relations, product development and research
Assist in building marketing plan / calendar for the different chains/brands/ markets in close co-operation with the Department Manager and the brandâ€s marketing departments
Handle the marketing plan forecast and the marketing plan orders
Follow up closely on the plans†implementation, schedule and activities in all concerned markets
Ensure preserving the image of the brand at the POS by respecting its merchandising guidelines
Plan and follow-up on promotions in coordination with the different area managers and the training and promotion manager
Work in coordination with commercial team and list objectives for main customers
Manage and coordinate with concerned parties for the production of marketing materials being from leaflets, visuals, podiums, flyers, and preparing necessary photo shoots to pro reading press releases
Organise, attend events, and exhibitions
Secure sponsorship to assist with the publicity and funding of marketing projects
Carry out local market research, customer survey, assessing customer demands, brand positioning, monitor competitors†activities, and evaluating market campaigns
Suppliers/Customer Relationship:
Channel all suppliers and customers information (animation / training / launch plan) to stores/shop managers, area, and department and division manager
Communicate all required information about animation / visibility to the suppliers
Monitor windows, podiums and any other promotional area ensuring promotional activities throughout the year, in coordination with the design department (3D)
Present the various marketing plans to the stores/ shop managers and ensure its proper implementation
Inform purchasing supervisor about marketing activities to ensure the availability of the stock timeframe
Meet and discuss with local suppliers for all marketing bookings and animations
Send the catalogues, new price lists and miscellaneous information to the customers
Advertising and Promotional Activities:
Define the media and PR plan by briefing the advertising agency
Manage the various marketing budgets to organize corporate above the line and below the line promotional / advertising activities and corporate items purchase
Splitting the media investments by product line and by media support to respect the brandâ€s media strategy and the total budget initially set by the Area Manager/ Department Manager
Coordinate with advertising agencies and clients on media plans
Prepare monthly updated report of expenses
Liaise with the different department (regional marketing team, Euro RSCG) to build the latter
Prepare monthly management report comparing the budget verses the stock
Handle translation of all the documents
Customer Data Base:
Build, maintain and update good database (CRM) through consolidate information from shop floors
Participate in relevant projects and community activities as and when needed
What you’ll need to succeed
Bachelor degree of Marketing or any relevant field
Fluency in English Language
Marketing experience is a plus
What we can offer you With us, you will turn your aspirations into reality. We will help shape your journey through enriching experiences, learning and development opportunities and exposure to different assignments within your role or through internal mobility. Our Group offers diverse career paths for those who are extraordinary, every day. We recognise the value that you bring, and we strive to provide a competitive benefits package which includes health care, child education contribution, remote and flexible working policies as well as exclusive employee discounts. We Invite All Applicants to Apply It Takes Diversity Of Thought, Culture, Background, Differing Abilities and Perspectives to truly Inspire, Exhilarate and Delight our customers. At Chalhoub Group, we are committed to inclusion and diversity. We welcome all applicants to apply and be part of our exciting future. We ensure equal opportunity for all our applicants without regard to gender, age, race, religion, national origin or disability status.