Job Opportunities in Canada

Ready to Make an impact?

Here’s where you’ll be focusing:

• Lead team of Media Planners and Ad Ops Specialists; Manage the day-to-day prioritization and operations of the team, in close collaboration with the RMN manager and the Head of Empire Media+
• Oversee the development of media plans, as well as the activation and deployment of campaigns across channels
• Manage strategic relationships with and ensure close collaboration with cross-functional teams (e.g., email, site, creative, sales) and 3rd party vendors where relevant (e.g., in-store digital screen deployment)
• Establish best practices to ensure that media plans meet advertiser objectives, campaign execution /activation is efficient, and campaigns are effectively optimized in-flight
• Own and further enhance all tools and capabilities required for campaign planning and activation (e.g., inventory tracker)
• Identify opportunities to continuously improve and optimize existing campaign planning, execution, and deployment processes (e.g., improvement of SLAs, automation of inventory reservation)
  

What you have to offer:

• Mandatory: 8+ years of work experience in an advertising campaign management role at an agency, adtech company, media network, or media publisher
• Strong hands-on experience with digital advertising, including multiple formats (video, search, banner), placements (e.g., on site, on email, in-store), buy/sell-types (auction-based, direct), media buying platforms (e.g., DV360, Meta, other social), and ad-serving tech platforms (e.g., GAM360, Criteo, Citrus Ads, Ad Butler)
• Experience planning and activating campaigns across onsite and offsite channels (e.g., allocating dollars against different channels to meet advertiser objectives, planning and reserving inventory across campaigns, deploying ads onsite and offsite)
• Familiarity with measurement of digital advertising campaigns (e.g., impressions, clicks, ROAS)
Strong analytical and communication skills