Job Title: Marketing and Social Media Coordinator Company: My East Coast Experience Media Location: Bedford, NS Annual salary: $41,600 Work hours: 40 hr weekly About Us: We are a digital media, publishing, marketing, and entertainment brand dedicated to celebrating the contributions of immigrants to their chosen home in Canada. By sharing their stories, from their struggles and cultural adjustments, to their victories and achievements, we strive to inspire others. Job Overview: As a Marketing and Social Media Coordinator, you will play a key role in developing and executing our marketing strategies and social media campaigns. You will work closely with the marketing team to create compelling content, manage social media channels, and analyze performance metrics to drive growth and engagement. Key Responsibilities:
Content Creation: Develop engaging content for social media platforms, including posts, graphics, videos, and blogs that align with our brand voice and marketing goals.
Social Media Management: Manage and grow our social media presence on platforms such as Facebook, Instagram, Twitter, Linked In, and others. Schedule and publish posts, respond to comments, and engage with followers.
Campaign Execution: Assist in the planning and execution of marketing campaigns, including promotions, events, and product launches. Track and report on campaign performance.
Analytics and Reporting: Monitor social media metrics and website analytics to assess the effectiveness of campaigns. Prepare regular reports and recommendations for improvement.
Market Research: Conduct research to identify trends, competitor activities, and opportunities for growth. Provide insights and suggestions based on findings.
Collaboration: Work with internal teams, including design, sales, and customer service, to ensure cohesive and effective marketing strategies.
Qualifications:
Education: Bachelor’s degree in Marketing, Communications, Business, or a related field.
Experience: 1-2 years of experience in marketing and social media management. Experience in a similar role is preferred.
Skills:
Proficiency in social media platforms and management tools (e.g., Hootsuite, Buffer).
Strong writing, editing, and communication skills.
Knowledge of SEO, PPC, and email marketing best practices.
Ability to analyze data and generate actionable insights.
Creative thinking and problem-solving abilities.
Other: Strong organizational skills and the ability to manage multiple tasks and projects simultaneously. A keen eye for detail and a passion for staying updated with the latest industry trends.
What We Offer:
Competitive salary and benefits package.
Opportunities for professional development and career growth.
A dynamic and collaborative work environment.
Flexible work arrangements (if applicable).
How to Apply: If you’re a motivated and creative individual looking to make an impact in a growing company, we’d love to hear from you! Please submit your resume, a cover letter detailing your relevant experience, and any portfolio samples or work examples to recruitment@globalproficio.com. Application Deadline: October 10, 2024 My East Coast Experience Media is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. Job Type: Full-time Expected hours: 40 per week Flexible language requirement: