Global Marketing Manager, CDA Industrial Applications
Unit description:
This position is responsible for developing, implementing, and executing strategic marketing plans for our CDA industrial applications (biofilm treatment in industrial membranes, cooling towers, paper production) products.
What will your responsibilities be?
Create and establish the value proposition of the CDA for Industrial applications
Develop the CDA industrial applications business and ensure its penetration and growth globally, while working with our sales team globally
Recommend strategic initiatives for the business and implement such strategies as approved by senior management
Responsible for the communication in different media in order to serve the business
Analyze market trends and collect unmet needs of the relevant value chains
Work with the R&D teams to develop creative solutions for unmet needs in the market, while broadening our portfolio and strengthening our value proposition
Lead technical resources to ensure the product line is best suited to the needs of the targeted market segments and is well positioned competitively against direct competitors and functional substitutes
P&L responsibility
What are we looking for?
Academic Degree in Business, Engineering, Economics, Natural Science or other relevant degree
Previous experience in marketing or Business support
- Proven experience and familiarity with water treatment market- an advantage
Strong capability to lead strategy from ideation through to execution
Ability to lead a global team, with excellent interpersonal skills
Strong market understanding with a focus on identifying significant trends
Analyze and implement product positioning strategies
Understanding of global branding
Ability to think creatively and solve problems
Pro-active and self-starter
Willing to travel globally
English – Excellent
Who we are:
ICL Group is a leading global specialty minerals company, which creates impactful solutions for humanity's sustainability challenges in the food, agriculture and industrial markets.
ICL leverages its unique bromine, potash and phosphate resources, its global professional workforce, and its sustainability focused R&D and technological innovation capabilities, to drive the company's growth across its end markets.
Our agricultural products feed the world’s growing population, our food additives enable greater access to higher quality food, our potash and phosphate products are essential components for the pharma industry and our bromine-based materials and phosphates contribute to a more energy efficient and environmentally friendly planet.
We regret to inform you that this job opportunity is no longer available