Responsibilities
About Tik Tok
Tik Tok is the leading destination for short-form mobile video. At Tik Tok, our mission is to inspire creativity and bring joy. Tik Tok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Creation is the core of Tik Tok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make Tik Tok possible.
Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.
To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.
At Tik Tok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
Join us.
About Us
Our Team aims to help businesses and brands unleash their creative side, connect with our audience, and drive revenue and growth. We are looking for a skillful marketer to help us listen better, be more agile and continually look for ways to deliver real value to all our stakeholders, internal and external, and across the region.
This role sits within the Business Marketing team in Tik Tok, bringing diverse content solutions to our industry partners/advertisers across SEA. The content solutions would be around 1) Key Calendar moments, 2) Tik Tok IPs, 3)Customized Projects for advertisers and 4) 3rd Party IPs.
This position requires the candidate to be strong at creating value added content solutions to unlock revenue, be comfortable communicating with multiple cross-functional teams & to media plan with both Tik Tok standard and non-standard resources/placements. The ideal candidate is strong-self starter with the ability to strategically analyze and evaluate the innovative business model of Tik Tok for Business.
Job Responsibilities
1. Responsible for xfn teams communication, discovering revenue opportunities to initiate creative commercial projects, and providing project monetization solution to the sales team.
2. Drive advertising revenue growth by enabling sales with content solution packages for key calendar moments, IPs, & Always on unique partnership opportunities.
3. Drive end to end responsibilities of releasing a package & see through the execution of customized packages.
4. Having a clear understanding of how we are leveraging multiple content business models to drive overall revenue for Tik Tok for Business across our organic and paid assets.
5. Brainstorm new sponsored content partnership opportunities and strive to develop into an actual commercialization package.
6. Responsible for project related trainings and presentations both internally and externally.
7. Work with the sales team to manage client expectations, maintaining good client relationships.
8. General information & project management and reporting.
Qualifications
Minimum Qualifications
- Bachelor's degree.
- over 5 years of professional and experience in media, technology or consulting companies
- Experience in content business (content sponsorship / distribution / licensing) in tv stations or media corporation is plus.
- Demonstrated ability to manage multiple projects in a fast-paced environment
- Strong understanding of digital marketing, especially the mobile, social landscape in SEA.
Preferred Qualifications
- Excellent communication skills in person, over email and on the phone.
- Self-starter, fast learner who is detail-oriented and has critical thinking.
- Ability to work independently and as a team across different departments.
- Fluent in English communications
Tik Tok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At Tik Tok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.